A strategic view on senior living

Reflecting on relevant living spaces in an Era of change and disruption.

The present article aims to present Reify’s strategic vision for Senior Living projects based on its propriety model tool PSCL. This tool allows to define different positioning segments that are portrayed in diverse ways and embody lifestyles relevant for this target group. We invite readers to embark on a journey where the grounds for relevance and significance are set to then give space to a vision focusing on designing, developing and managing living spaces. Always relying in a human centred perspective with the clear objective of maximizing the project’s value and finding the best economic fit.